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THE RISE OF NICHE SOCIAL MEDIA PLATFORMS
26th February 2021

THE RISE OF NICHE SOCIAL MEDIA PLATFORMS

These days, most brands and marketers are slowly becoming very well acclimated with “The Big 5” of the social media…

Why Optimising Mobile Content Is Key     
22nd February 2021

Why Optimising Mobile Content Is Key     

There has been consistent growth in customers using mobile devices to access e-commerce platforms, which the COVID-19 pandemic has only…

How to engage with digital customers
16th February 2021

How to engage with digital customers

CommerceNext is one of the world’s leading communities for marketers and direct-to-consumer brands. This year they are hosting a series of…

Shopify & Drop-Shipping: A Step Into The Future?
16th February 2021

Shopify & Drop-Shipping: A Step Into The Future?

  It is no surprise that non-traditional business models have grown in popularity over the past year, as many businesses…

The end of Third-Party Cookies – Alternatives for Marketers
11th February 2021

The end of Third-Party Cookies – Alternatives for Marketers

Currently, Google owns 91.45% of the market share. By far, it is the most popular search engine, processing over 3.5…

Be My Valentine 2021: Marketing Strategies To Watch
9th February 2021

Be My Valentine 2021: Marketing Strategies To Watch

Don’t let the love hearts and sickeningly cute memes fool you – in 2021 Valentine’s Day is for everyone. This…

Boost brand awareness with video content
8th February 2021

Boost brand awareness with video content

Short-form video content continues to be one of the most popular elements of any brand’s digital marketing strategy. Why? Video…

Fashion & Technology in 2021
2nd February 2021

Fashion & Technology in 2021

In 2018 the global luxury fashion market was valued at 66 billion U.S. dollars. At the moment it is forecasted to reach…

E-Commerce Trends in 2021: What can we expect?
19th January 2021

E-Commerce Trends in 2021: What can we expect?

With 2021 looking to be a year of lockdowns and restrictions, many shoppers’ dreams of returning to the highstreets have…

How to optimise your e-commerce content to improve ROI
18th January 2021

How to optimise your e-commerce content to improve ROI

In the UK e-commerce market, clothing and household goods were the most popular items consumers purchased online throughout the first…

Livestream Commerce or how to replicate the in-store experience
13th January 2021

Livestream Commerce or how to replicate the in-store experience

Since March 2020, the Covid-19 pandemic continues to influence consumer behaviour. Last year was an unprecedented time for e-commerce, with UK…

2021 Digital Marketing Trends
12th January 2021

2021 Digital Marketing Trends

What does this year hold for the world of Digital Marketing and e-commerce? It will come as no surprise that…

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