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Instagram: Social media in times of social distancing
14th May 2020

Instagram: Social media in times of social distancing

The coronavirus crisis has forced many businesses to adapt and reinvent themselves quickly, and while large multinational corporations can call…

The rise of content marketing and native ads
8th May 2020

The rise of content marketing and native ads

The problem: Ads overdose. Banner blindness. A deluge of intrusive formats, high-profile data breaches, and low perception of value have…

What Is The Future Of Fashion Post Covid-19?
4th May 2020

What Is The Future Of Fashion Post Covid-19?

It’s safe to say that in just two short months, there has been a seismic shift in the way people…

Artificial Intelligence Styling – InteliStyle
30th April 2020

Artificial Intelligence Styling – InteliStyle

With 77% of cart abandonment rate, over a third of consumers believe that eCommerce and retail brands should be using…

The impact of COVID-19 on eCommerce
15th April 2020

The impact of COVID-19 on eCommerce

The current pandemic will have a massive impact on the world economy and millennials may end up being the first…

Interview with Claire Buckley, managing director of Buck & Hound
8th April 2020

Interview with Claire Buckley, managing director of Buck & Hound

Adhering to social distancing rules and the #createdontcontaminate movement on social media, we recently interviewed Claire Buckley – the owner…

How to create an effective Easter marketing strategy
26th March 2020

How to create an effective Easter marketing strategy

When we think of Easter, it’s not hard to summon images of bunnies and chocolate eggs as this spring holiday…

What are the benefits of Data-Driven Marketing
26th March 2020

What are the benefits of Data-Driven Marketing

For decades, we’ve heard the oft-repeated mantra that the customer is always right. That has sometimes been a tough motto…

Disrupt Yourself or Be Disrupted: Rethinking Retail
18th March 2020

Disrupt Yourself or Be Disrupted: Rethinking Retail

Over the last decade, the retail landscape has changed dramatically, with the most obvious shift being from the popularity of…

The benefits of behavioural targeting for your brand
18th March 2020

The benefits of behavioural targeting for your brand

Behavioural targeting will soon completely replace demographic targeting. It is much easier and cheaper for marketers to plan effective marketing…

Spring Into Action: How To Tap Into Refresh Season
17th March 2020

Spring Into Action: How To Tap Into Refresh Season

With the first day of Spring soon to be upon us – the official date is the 20th of March…

Why your marketing strategy needs to be data-driven
16th March 2020

Why your marketing strategy needs to be data-driven

When consumers use different social media platforms and visit numerous websites, marketers can capture a range of data about their…

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