Social Media Marketing

How Snapchat is becoming a content creation hub
10th September 2020

How Snapchat is becoming a content creation hub

In today’s digital-driven world, video sharing apps like Snapchat and TikTok need to be continually reinventing themselves. Vine, launched in…

How to get started on Facebook Shops
3rd September 2020

How to get started on Facebook Shops

Social commerce, which is the merging of e-commerce with social networking platforms, seems to be the new talk of the…

Instagram Checkout: Turning followers into customers
1st September 2020

Instagram Checkout: Turning followers into customers

2020 is not finished just yet, and Instagram seems unstoppable. After the recent announcement of Instagram Reels, its alternative to TikTok,…

Banning TikTok: implications for brand and content creators
20th August 2020

Banning TikTok: implications for brand and content creators

Getting young people’s attention has been the eternal struggle to marketers, but in the digital age, getting your brand across…

Everything you need to know about Instagram Reels
18th August 2020

Everything you need to know about Instagram Reels

Over the last couple of weeks, there has been significant talk of TikTok being banned in the US. It has…

Capturing Gen Z: Learn To Speak Their Language
13th July 2020

Capturing Gen Z: Learn To Speak Their Language

Gen Z, born between 1997 and 2012, are set to be the most switched-on generation of all time; they’re culturally…

The latest in Paid Social: New ads formats and updates
9th July 2020

The latest in Paid Social: New ads formats and updates

According to Marketing Lead, video content, machine learning, AI and shoppable posts are amongst the top new tech social media…

4 Reasons why your brand should care about micro & nano-influencers
28th June 2020

4 Reasons why your brand should care about micro & nano-influencers

What comes to your mind when you think about influencer marketing? Is it a billboard with your favourite celebrity on…

A decade celebrating Social Media Day
17th June 2020

A decade celebrating Social Media Day

Since 2010 social media day is officially celebrated on June 30th. Mashable launched this initiative as a way to recognise…

What is Social Listening and 5 reasons why your brand should start doing it
11th June 2020

What is Social Listening and 5 reasons why your brand should start doing it

What if, as a brand, you had the possibility of easily tracking, analysing and responding to conversations about your business directly…

eCommerce and Digital Marketing events – UK & EU [UPDATED]
8th June 2020

eCommerce and Digital Marketing events – UK & EU [UPDATED]

eCommerce and Digital Marketing events and conferences offer significant advantages to companies and agencies alike: Not only are the right…

Boost your Social Media ROI
26th May 2020

Boost your Social Media ROI

As people spend more time on social media, it’s a necessity for businesses to go digital. The recent circumstances have…

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