Social Media Marketing

After a whistleblower revealed that a company called Cambridge Analytica obtained data from 50 million Facebook users under false pretences,…

There was a time when brands could reach their audiences organically on Facebook, through relevant and interesting content. Then Facebook…

For years big brands have bought into the fake followers economy and purchased followers from companies who specialise in selling…

In recent years, Instagram and Snapchat have changed the way we create and view videos. Everyone from 14-year-old Social Media…

Much has been said in the digital world about the new character limit available for Twitter. The previous limit of…

Lookbooks are an excellent way for brands to showcase their products and ranges in a way that puts them in…

  Snapchat senses that it may be on the downward spiral. It recognises that in the wake of its user…

Brand videos are all over Social Media at the moment, but their presence is not aimed purely at increasing engagement…

Holding events is a key part of marketing your brand or your product and like everything these days, it must…

2017 was all set to be the year of Social Commerce. The time for sales to flood in through Pinterest…

If you have created a great video that you are convinced will appeal to your target market which is stacked…

The rise of the sharing economy has brought about one of the most fundamental changes to consumerism in recent years….