Social Media Marketing

How to provide excellent customer service on social media
16th February 2017

How to provide excellent customer service on social media

When something goes wrong for one of your customers, the first thing they often try to do is contact you…

Forget Millennials. Start Targeting Generation Z
14th February 2017

Forget Millennials. Start Targeting Generation Z

Up until now, Millennials have been seen as the number one social group that all marketers should be looking to…

Facebook’s new marketplace: what’s the deal?
13th February 2017

Facebook’s new marketplace: what’s the deal?

You may have noticed the mysterious house style icon that has been appearing at the top of your news feed…

How Your Brand Should Consider Using Emojis
9th February 2017

How Your Brand Should Consider Using Emojis

Emojis are everywhere. They are now featured so prominently in mainstream culture that last year the Oxford English Dictionary had…

How to use memes in your marketing strategy
11th November 2016

How to use memes in your marketing strategy

Ah memes. For all of us Social Media buffs, the meme is an inescapable presence and one which we cannot…

Is Live Streaming the next big thing in eCommerce?
10th November 2016

Is Live Streaming the next big thing in eCommerce?

Live streaming is everywhere at the moment. Look online at any social network and you will see some sort of…

eCommerce Loyalty Programmes- Introduce them to your site
4th November 2016

eCommerce Loyalty Programmes- Introduce them to your site

Keeping consumers engaged with your site and willing to come back for more is an on-going battle. If you win…

Getting the Most out of Your Brands Sponsored Social Posts.
31st October 2016

Getting the Most out of Your Brands Sponsored Social Posts.

We’ve all been there, we come up with a great piece of content for one of our social channels and…

eCommerce Apps take inspiration from Tinder
28th October 2016

eCommerce Apps take inspiration from Tinder

The widespread popularity of Tinder, has meant that its functionality and design is ingrained into the minds of many consumers….

Twitter abandons its buy button- what does this mean for social eCommerce?
21st October 2016

Twitter abandons its buy button- what does this mean for social eCommerce?

The worst kept secret in eCommerce is now out of the bag- Twitter has abandoned product development on its Buy…

Twitter’s Moments Feature- How you can use it to benefit your brand
19th October 2016

Twitter’s Moments Feature- How you can use it to benefit your brand

The Twitter Moments feature has been slow to capture imaginations. It does not seem to have a huge amount of…

eCommerce marketing trends for 2016
12th February 2016

eCommerce marketing trends for 2016

2016 looks set to be another great year for eCommerce with mobile looking set to take over desktop in terms…

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