Missy Empire
Services
Design
UX
Development
Critical issue support
Performance and conversion optimisation
SEO
Paid search consultancy
Missy Empire is a fashion brand founded in 2015 by brothers Ash and Ish Siddique. Drawing on their background in Manchester’s clothing manufacturing industry, they developed a brand offering trend-led collections inspired by influencers and celebrities, with confidence and self-expression central to its identity.
The brief
Missy Empire approached Superb for technical support to help its website handle high volumes of traffic.
Technical review and website improvements
We began with a code audit and review of the existing website. We then diagnosed and addressed technical issues and refreshed the website.
SEO and paid search
The work also included revising the digital marketing strategy, with technical SEO and paid search consultancy alongside the website improvements.
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