Technology

Our Services: Magento Website Development and Delivery
20th May 2019

Our Services: Magento Website Development and Delivery

At Superb, we are experts in Magento Development. Our team of developers has spent more than ten years, learning and…

Mobile World Congress 2019 Barcelona
14th February 2019

Mobile World Congress 2019 Barcelona

MWC Barcelona is the largest mobile event in the world, bringing together the latest innovations and leading-edge technology from more…

How Consumer Tech Habits are Influencing Email Success Rates
28th October 2018

How Consumer Tech Habits are Influencing Email Success Rates

We all know that there is a list of factors that affect the likelihood of how well your email will…

What Does Voice Tech Mean For Marketers?
22nd September 2018

What Does Voice Tech Mean For Marketers?

Voice technology has been gathering momentum since 2013. Greater word accuracy and the impact of deep neural networks have combined…

How Brands are Using Eye-Tracking Technology in their Marketing Strategy
30th June 2018

How Brands are Using Eye-Tracking Technology in their Marketing Strategy

Eye-tracking technology is nothing new, but it is still useful in helping brands improve their products and campaigns. A brief…

Creating The Right Podcast For Your Brand
24th March 2018

Creating The Right Podcast For Your Brand

Podcasts have been integrated into iTunes since 2005. It’s taken a while, but it’s safe to say that they have…

Expanding Into New Markets?- Consider Australia
20th January 2018

Expanding Into New Markets?- Consider Australia

If you’re an eCommerce site owner looking to expand into a new market, look no further than Australia. It may…

How to Promote Free Shipping
13th December 2017

How to Promote Free Shipping

In such a crowded marketplace, it is vital that brands gain a competitive edge by promoting helpful offerings that will…

Augmented Reality in Retail Apps: Here’s How It Can Work
28th October 2017

Augmented Reality in Retail Apps: Here’s How It Can Work

Augmented reality is a technology that superimposes a computer-generated image onto a particular scene a user is viewing.  Apple iOS…

Google Attribution. What is it and what can it do for you?
20th August 2017

Google Attribution. What is it and what can it do for you?

Attribution is a huge challenge for marketers. What we mean by attribution with regards to marketing is the analysis of…

Will the Echo Look make Amazon a Key Player in Apparel and Voice-based Assistance?
5th June 2017

Will the Echo Look make Amazon a Key Player in Apparel and Voice-based Assistance?

So here’s a cool new offering from Amazon; The Echo Look. The Echo Look is a new device which allows…

Why Haven’t Wearables Caught On?
4th June 2017

Why Haven’t Wearables Caught On?

Back in 2014, wearables were tipped to be a great thing. Many tech-savvy and eCommerce experts were adamant that soon…

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