Technology

Superb live stream first instantly shoppable fashion show
19th October 2022

Superb live stream first instantly shoppable fashion show

Superb’s marketing team played its part in history by supporting a premium fashion brand to reveal its latest collection at…

Will The Tourism Industry Embrace Digital Post Pandemic?
27th September 2021

Will The Tourism Industry Embrace Digital Post Pandemic?

While we are still facing travel restrictions due to the COVID-19 pandemic, tourism industries are making the most of their…

What Are NFTs & Should Brands Take Notice?
6th September 2021

What Are NFTs & Should Brands Take Notice?

  NFTs have been making big headlines in recent months, with brand managers and digital marketers following the first innovators…

Will QR Codes Elevate Phigital Strategies? 
16th August 2021

Will QR Codes Elevate Phigital Strategies? 

Many of us have been rapidly introduced to the QR code in the last year as businesses looked to adapt…

AI and eCommerce: Empowering Consumer Choices
15th June 2021

AI and eCommerce: Empowering Consumer Choices

  When we think of Artificial intelligence, it can seem like a concept lifted from a sci-fi movie. However, in reality,…

Google Analytics 4: Digital Futures
20th April 2021

Google Analytics 4: Digital Futures

Data is the fundamental foundation from which digital marketers build their strategies. Currently, many make use of Google Analytics for…

Fashion & Technology in 2021
2nd February 2021

Fashion & Technology in 2021

In 2018 the global luxury fashion market was valued at 66 billion U.S. dollars. At the moment it is forecasted to reach…

How immersive technology is reshaping the Fashion Industry
28th July 2020

How immersive technology is reshaping the Fashion Industry

The fashion industry is one of the biggest in the world with a projected growth of 1.5 trillion dollars at the end…

Headless CMS Can Help Improve Mobile Page Speed
6th July 2020

Headless CMS Can Help Improve Mobile Page Speed

For eCommerce sites, there has always been a challenge when it comes to the age-old conflict between beauty and utility….

Artificial Intelligence Styling – InteliStyle
30th April 2020

Artificial Intelligence Styling – InteliStyle

With 77% of cart abandonment rate, over a third of consumers believe that eCommerce and retail brands should be using…

Fashion retailers and artificial intelligence
14th November 2019

Fashion retailers and artificial intelligence

The use of artificial intelligence and augmented reality in eCommerce is a practice that gains followers every day. The global…

Missy Empire ranks #1 on the SME Export Track 100 list
31st May 2019

Missy Empire ranks #1 on the SME Export Track 100 list

At Superb, we join Missy Empire‘s celebration after being selected as the number one company in Britain with the fastest growing…

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