Branding

How your brand can capitalise on conflicting engagement
19th August 2019

How your brand can capitalise on conflicting engagement

These days engagement is all or nothing. Consumers either consume, fixate and binge on content in what’s known as “torrential…

How To Make The Most of Music In Your Ads
17th August 2019

How To Make The Most of Music In Your Ads

Music and advertising go hand in hand. Over the years so many adverts have become more synonymous with the music…

Reengaging Dormant Customers is The Way Forward
2nd August 2019

Reengaging Dormant Customers is The Way Forward

We’ve all been there. You have a list of customers, and a big part hasn’t bought from you or engaged…

Lack of Consumer Trust? Here’s How to Fight It
1st August 2019

Lack of Consumer Trust? Here’s How to Fight It

Consumers are more mistrustful than ever. With survey after survey revealing that high numbers of clients no longer trust local…

Our Services: Marketing
22nd May 2019

Our Services: Marketing

Here at Superb, we offer all kinds of online marketing services. We are versatile and able to support companies whenever…

Our Services: SEO
20th May 2019

Our Services: SEO

At Superb, we offer a range of different services, geared towards enabling our clients to be the best that they…

Our Services: Magento Website Development and Delivery
20th May 2019

Our Services: Magento Website Development and Delivery

At Superb, we are experts in Magento Development. Our team of developers has spent more than ten years, learning and…

The TikTok App: What Opportunities are there for Brands?
19th March 2019

The TikTok App: What Opportunities are there for Brands?

TikTok is an exciting new social app that allows users to get creative and generate stories, filling the void left…

How To Successfully Market A Challenger Brand
18th March 2019

How To Successfully Market A Challenger Brand

A brand is considered ‘challenger’ when it’s neither a market leader nor a niche offering. Characterised by ambition to affect…

Running a Cult Brand? Could You Blow Up Without Selling Out?
14th March 2019

Running a Cult Brand? Could You Blow Up Without Selling Out?

Many brands have carved out successful niches for themselves and become cult brands. They have engaged with communities of consumers…

Why Your Brand Needs To Get Onboard With StoryLiving
13th March 2019

Why Your Brand Needs To Get Onboard With StoryLiving

For a while now brands have sought to create stories of who they are to establish an emotional attachment with…

Brands: Stop Acting Young And Internet Savvy
11th March 2019

Brands: Stop Acting Young And Internet Savvy

When it comes to young people – those Generation Zers – brands will do almost anything to court their interest…

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